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Genshin Impact Reaches 3 Billion USD in Global Earnings

The popular gacha game Genshin Impact has reached US$3 billion in global player spending since the game’s launch in September 2020, according to the data from SensorTower. The game was also ranked as the top-ranking gacha game for the first quarter of 2022.

According to the data, Genshin Impact earned its first US$1 billion 171 days after the game’s worldwide release. It crossed the US$2 billion player spending mark 195 days after the previous milestone. On average, the game has a revenue of US$1 billion every six months.

In terms of markets where the game is most played, China ranks first with US$973.3 million revenue generated to date, or 30.7% of global player spending. This is followed by Japan (23.7% of global player spending revenue) and the United States (19.7% of global player spending revenue). According to Sensor Tower, Genshin Impact generates the large majority of its revenue in Asia, accounting to close to 70% of total player spending to date.

Meanwhile, the App Store makes up the lion’s share of player spending, accounting for 65.7% of total revenue, thanks in large part due to revenue from iOS in China. One the other hand, Google Play accounts for 34.3% of total player spending. Outside of China, the share of revenue is much closer, with the App Store accounting for 50.5%, while Google Play makes up 49.5%. The game is available on iOS and Android, Windows, but also on consoles such as Xbox and Play Station 4/5.

Source: Sensor Tower
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Teddy Cambosa

Teddy Cambosa is a freelance writer and journalist who is currently a final year student at the Batangas State University, where he is studying Biology. He is a senior writer at marketing publication MARKETECH APAC, and also contributes to several online outlets such as PAKSA MNL, Outbreak News Today, and VTuber NewsDrop. He loves to talk about things related to marketing, advertising, branding, VTubers, astronomy and music.

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