MyAnimeList CEO Atsushi Mizoguchi shared the company’s gender and age data for Re:ZERO – Starting Life in Another World Season 3, From Bureaucrat to Villainess: Dad’s Been Reincarnated!, and Zenshu. This was shared at AnimeJapan 2025 last month, and reported by GEM Standard. MyAnimeList’s users are roughly 70% male and 30% female, meaning the figures for its anime generally skew more male.
Re:ZERO‘s members were revealed to be 87.6% male, 10.9% female, and 1.5% non-binary, with 49.8% aged between 16-24, 42.0% between 25-34, and 5.5% between 35 and 44 years old. The rest fell outside of these categories.
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MyAnimeList Sample Age and Gender Demographic Data:
- Re:ZERO -Starting Life in Another World-:
- Gender: 87.6% male, 10.9% female, and 1.5% non-binary
- Age:
- 16-24: 49.8%
- 25-34: 42.0%
- 35-44: 5.5%
- From Bureaucrat to Villainess: Dad’s Been Reincarnated!:
- Gender: 74.2% male, 22.6% female, and 3.2% non-binary
- Age:
- 16-24: 42.6%
- 25-34: 44.9%
- 35-44: 9.1%
- Zenshu:
- Gender: 75.4% male, 21.9% female, and 2,7% non-binary
- Age:
- 16-24: 45.3%
- 25-34: 43.7%
- 35-44: 7.9%
Other notable statistics shared by Mizoguchi included that MyAnimeList has around 19.5 million users, 99% of which are from overseas. 20% are from the United States, and 90% of its users are under 34 years old.
Mizoguchi also showcased the collaboration between MyAnimeList and GEM Partners, leveraging its user data to provide insights into anime fan behavior. The above breakdown of gender and age came from here; the pair are working on a dashboard allowing companies to understand user demographics for different anime series and trends over time. “This allows you to understand how your marketing activities have affected the core MAL community,” Mizoguchi said. You can check out some of the dashboard visuals below.
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Below is a dashboard showing how the MyAnimeList members for titles have changed over time. The X-axis is time, and the Y-axis is users who have indicated that they plan to watch a series. Mizoguchi says the Y-axis can also visualize “Watching,” “Completed,” and “Dropped.”
Below is a graph of isekai titles showing members (X-axis) and score (Y-axis):
MyAnimeList is one of the world’s biggest anime and manga databases, first announcing last February that it had converted the user data of its then 18 million users into an accessible database for third-party companies. It added that these data disclosures contained no personally identifiable information. CyberAgent America (CA America) recently announced a strategic partnership with MyAnimeList to build a unique database for anime marketing using MyAnimeList records and CA America’s social media data.
The pair will also evaluate marketing success, develop new marketing methods, and build a “unique, highly accurate translation system based on the qualitative information on a title-by-title basis from MyAnimeList (information specific to the work, such as characters and voice actor names), and use it to disseminate information in each country’s language.”
Source: GEM Standard
© MyAnimeList x GEM
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