In a press statement released on October 6, 2021, Nippon TV partnered with US-based Virtual YouTuber agency VShojo. Eight VTubers from the VShojo roster will join hundreds of partner VTubers in Nippon TV’s V-Clan Network.
Furthermore. this partnership will expand V-Clan to a global audience, putting the entertainment powerhouse’s experience in producing VTuber-related content.
Remarks on the V-Clan – VShojo partnership
Both Nippon TV and VShojo express their outlooks and share optimism in the partnership through separate statements:
Nippon TV to tap into its experience acquired from operating VTuber business
“VTubers are increasing at a surprising speed not only in Japan, but also globally and I am confident they will continue to grow as a new genre in entertainment.
V-Clan will utilize the development and production prowess that Nippon TV has acquired from creating programs and will also tap into the experiences and knowledge acquired from operating the VTuber business, to deliver content that will delight fans the world over.
Our partnership with VShojo is a significant step in that direction and I look forward to taking advantage of each other’s strengths to embark on new initiatives that transcend borders.”Motoyuki Ooi, New Business, President’s Office, Nippon TV
V-Clan & VShojo collaboration to allow parties to thrive on a global scale
“As the VTubing industry matures, I value learning and respecting the people who paved the way. At VShojo we recognize Japan as the forefathers of the culture we wish to grow internationally.
By partnering with Nippon TV, we see an opportunity to work with someone who respects the creative freedom we offer our talent and supports our broader vision.
Because Nippon TV is a powerhouse in the Japanese market and we are having a lot of success in the US, this collaboration will enable both of our companies to thrive on a global scale while establishing important milestones in the VTuber industry.”Justin “theGunrun” Ignacio, CEO, VShojo Inc.
Prior to the Nippon TV – VShojo deal, the former produced paid live streaming events under the VILLS brand. VILLS hosted Virtual YouTubers from agency-managed and independent segments. In addition, VTubers join real-life entertainers through Nippon TV’s Project V television program produced in July 2021. Likewise, the latter produces charity live streams and special programming alongside its usual day-to-day activities.
Stay tuned to Anime Corner for the latest major updates in the Virtual YouTuber community.